May 2024: Tata Altroz Racer Expected Price - With Logic

23 May 2024
By Mahesh Yadav
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In this article, we’ll try to update our estimations of the upcoming Tata Altroz Racer’s expected price. Tata have changed quite a bit about the Altroz in the last year and a half. So, it's time we revise our Altor Racer expected price and align them in line with May 2024 estimations.

Since the The Altroz Racer is also going to get a turbo petrol engine, we should use the Altroz turbo as our baseline. The Altroz turbo petrol engine is currently available in 2 variants: XZ and XZ Plus S. They cost Rs. 9.20 lakh and Rs. 9.70 lakh, respectively.

Also Read: 2024 Tata Altroz Racer Spotted Testing Ahead Of June Launch

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The Altroz Racer will bring the following additional features over the current Altroz turbo top model:

Graphics package (racing stripes, interior and exterior sporty detailing)
New orange exterior colour
Larger, 10.25-inch touchscreen
Head-up display
360-degree camera
Ventilated front seats
2x front side thorax airbags
2x curtain airbags
120PS of power at 5500rpm — +10PS (Altroz turbo makes 110PS of power at 5500rpm)
170Nm of torque between 1750 and 4000rpm — +30Nm (the Altroz turbo produces 140Nm of torque between 1500 and 5500rpm)
6-speed manual transmission — +1 gear (Altroz turbo gets a 5-speed manual transmission)

Our in-house algorithm suggests that the perceived value add for these features and mechanical upgrade is worth about Rs. 95,000. So, a simple match suggests that the Racer should cost around Rs. 1.0 lakh more than the XZ Plus S turbo. That means an ex-showroom price of Rs. 10.70 lakh for the fully-loaded variant of the Racer.

Tata Altroz Racer Price - Final Estimation - Rs. 10.90 Lakh

Even with an ex-showroom price of Rs. 10.90 lakh, the Altroz Racer could appear as a decent value offering. Its closest rival, the i20 N Line N6 variant with the manual transmission costs Rs. 10.0 lakh. We may get a lower variant of the Altroz Racer with fewer features to suitably challenge the i20 N Line base model. Meanwhile, the top model of the Racer could compete against the i20 N Line N8 manual, which costs Rs. 11.27 lakh with single-tone paint and Rs. 11.42 lakh with dual-tone.

Altroz Racer