Nissan Pull The Plug On Slow-Selling Kicks SUV | V3Cars

Nissan Kicks Launch And Update Timeline

• The Nissan Kicks was launched in India in January 2019. At launch, it was priced from Rs. 10.85 lakh to Rs. 14.65 lakh (ex-showroom)
• The Nissan Kicks offered a class-leading ground clearance of 210mm, which is still not matched by any of the current C-segment SUVs
• The Kicks was initially offered with a 1.5L normal petrol and 1.5L turbo diesel engine
• These engines powered other Nissan and Renault cars, such as the Terrano and Duster SUVs
• The 1.5L turbo diesel engine was only available with a 6-speed manual transmission. It produced 110PS of power and 240Nm of torque
• The 1.5L normal petrol engine was only available with a 5-speed manual transmission. It produced 105PS of power and 142Nm of torque 
• Nissan discontinued the Kicks turbo diesel as the 1.5L turbo diesel engine did not receive updates for BS6 compliance
• Nissan launched the BS6 compliant Kicks in 2020 with the 1.5L normal petrol and a new 1.3L turbo petrol engine
• The launch of the Kicks 1.3L turbo petrol engine also witnessed the introduction of a CVT automatic for the SUV
• The 1.3L turbo petrol engine offered a then-class-leading power and torque output of 156PS and 254Nm, respectively
•  The Nissan Kicks turbo petrol had an ex-showroom price between Rs. 11.85 lakh and Rs. 14.15 lakh (ex-showroom) 

Also Read: SUV February 2023 Sales Analysis - YoY, MoM Change, 6-Month Trend

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Nissan Kicks Fails To Ignite C-SUV Segment 

Since launch, the Kicks SUV went up against formidable rivals, such as the Hyundai Creta and Kia Seltos. Later, it had to contend with the Skoda Kushaq and Volkswagen Virtus as well. Most prospective C-SUV buyers overlooked the Nissan Kicks as it did not have the butch SUV appeal of its South Korean and German rivals, and that reflects in the Kicks’ sales chart. Take a look at the Kicks’ sales performance over the past 6 months.

Nissan did not sell a single unit of the Kicks in the past 3 months. The average sales for the last 6 months stand at  a dismal 59 units. Although Nissan’s sole C-segment offering did witness a rise in sales during the 2022 festive season, we knew the Kicks was reaching the end of the road in India. Fortunately, things aren’t looking so bleak for Nissan in India. The company is currently staying afloat thanks to the success of the Nissan Magnite. Nissan have announced they are working on a family MPV based on the Nissan Magnite/Renault Kiger platform as well as 2 new SUVs and an EV. You can learn more about Nissan’s future plans for India in the following article:

Renault-Nissan Confirm 4 New SUVs and  EVs for India

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