April 2024 Cars Sales Analysis - Hatchback YoY, MoM Change, 6-Month Trend | V3Cars

Hatchbacks Segment April 2024 Car Sales - YoY Change

• Top Gainers:

  • Tata Altroz: Altroz experienced a significant increase in sales, with a growth rate of 10.52%. This indicates that the model has been able to attract more customers compared to the same period last year, possibly due to effective marketing strategies, positive word-of-mouth, or enhancements in the model itself.
  • Toyota Glanza: Glanza saw a substantial increase in sales, with a growth rate of 19.90%. This suggests growing demand for this model in the B2 segment, which could be attributed to factors such as competitive pricing, attractive features, or effective promotional campaigns.

• Top Losers:

  • Maruti Suzuki Swift: Swift faced a substantial decline in sales, experiencing a staggering 78.17% decrease compared to April 2023. This significant drop indicates a major shift in consumer preference away from this model, possibly due to the introduction of newer competitors, changes in consumer trends, or specific issues affecting the Swift's appeal.
  • Maruti Nexa Ignis: Ignis experienced a significant decrease in sales, with a decline of 53.30%. This indicates a substantial loss in demand for this model in the B1 segment compared to the same period last year, highlighting potential challenges faced by the Ignis in maintaining its market position or attracting customers in a competitive market.
  • Maruti Nexa Baleno: Baleno also witnessed a notable decline in sales, with a decrease of 13.17%. While not as drastic as some other models, this decline still suggests a decrease in demand for Baleno in the B2 segment compared to April 2023, possibly indicating increased competition or changing consumer preferences.
  • Maruti Suzuki Celerio: Celerio faced a significant decrease in sales, experiencing a decline of 34.15%. This suggests challenges in maintaining the model's appeal to consumers compared to the same period last year, possibly due to factors such as ageing design, increased competition, or shifts in consumer preferences towards other models.
  • Hyundai i20: i20 also saw a notable decrease in sales, with a decline of 19.67%. This indicates a significant loss in demand for this model in the B2 segment compared to April 2023, suggesting potential challenges for Hyundai in maintaining the i20's competitiveness in the market.
• In summary, the top gainers reflect models that have managed to increase their appeal and attract more customers compared to the same period last year, possibly due to factors such as effective marketing strategies or improvements in the model itself. On the other hand, the top losers highlight models that have faced challenges in maintaining their market position or attracting customers, possibly due to increased competition, changes in consumer preferences, or specific issues affecting the models' appeal.

Hatchback Segment April 2024 Car Sales - MoM Change

• Top Gainers:

  • 1. Maruti Suzuki WagonR: The WagonR experienced a notable increase in sales, with 9.05% growth compared to March 2024. This suggests that the WagonR continues to be a popular choice among consumers in the B1 segment.
  • 2. Tata Tiago: Tiago also saw a significant increase in sales, with a growth rate of 6.50%. This indicates that the model has been able to maintain its appeal and possibly attract new customers in the B1 segment.
  • 3. Hyundai Grand i10 Nios: With a modest growth of 1.65%, the Grand i10 Nios managed to increase its sales slightly. This indicates stable performance and a consistent level of demand for this model in the B1 segment.
  • 4. Toyota Glanza: Glanza saw a small increase in sales, with a growth rate of 1.41%. While the increase is not substantial, it still reflects a positive trend for this model in the B2 segment.
  • 5. MG Comet EV: The Comet EV experienced a notable increase in sales, with a growth rate of 13.49%. This suggests a growing interest in electric vehicles (EVs) within the hatchback segment, and MG's offering seems to be gaining traction.

• Top Losers:

  • 1. Maruti Suzuki Swift: Swift faced a significant decline in sales, experiencing a staggering 73.97% decrease compared to March 2024. This substantial drop indicates a major shift in consumer preference or possibly supply chain issues affecting availability.
  • 2. Maruti Nexa Baleno: Baleno also witnessed a considerable decrease in sales, with a decline of 9.87%. This suggests a decline in demand for this model in the B2 segment, possibly due to increased competition or changing consumer preferences.
  • 3. Tata Altroz: Altroz saw a notable decrease in sales, with a decline of 13.98%. Despite being a relatively new entrant in the market, Altroz seems to be facing challenges in maintaining sales momentum, possibly due to stiff competition or other factors affecting its appeal.
  • 4. Maruti Nexa Ignis: Ignis experienced a significant decrease in sales, with a decline of 31.31%. This indicates a substantial loss in demand for this model in the B1 segment, highlighting potential issues with its market positioning or competitive pricing.
  • 5. Hyundai Ioniq 5: While not a significant player in terms of sales volume, the Ioniq 5 experienced a notable decline of 30.77%. This could indicate challenges in attracting customers to the C2 segment or limited availability of the model in the market.
• In summary, the top gainers reflect models that have managed to maintain or increase their appeal to consumers, possibly due to factors such as reliability, competitive pricing, or innovation (in the case of EVs). On the other hand, the top losers highlight models facing challenges such as declining demand, increased competition, or issues specific to the model itself.

Hatchback Cars — 6-Month Sales Trend (Nov 2023 - Apr 2024)

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