Hyundai Reveals Insteroid: A Futuristic EV Concept (Press Release) | V3Cars
Hyundai has unveiled the “Insteroid”, a bold concept car based on the Inster EV, blending gaming aesthetics with real-world engineering. The name combines "Inster" and "Steroid," highlighting its muscular, playful design. Features include 21-inch wheels, Pixel LEDs, and a racing-inspired rear spoiler. Aiming to enhance the emotional appeal of EVs, the “Insteroid” will be fully revealed in April 2025. A teaser video offers a first look at this futuristic, digital speedway-inspired vehicle.
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Here’s what Hyundai have to say about unveiling the concept of the “Insteroid”:
Hyundai Motor Company today unveiled the INSTEROID – a playful interpretation of a ‘dream car’ designed to make you smile. This sporty design concept transforms the hot-selling INSTER sub-compact electric vehicle (EV) into an even bolder statement, harnessing unrestrained creativity to deepen the emotional connection with the Hyundai brand.
Link to INSTEROID teaser video
The name combines ‘INSTER’ and ‘STEROID’, reflecting the funky, youthful and muscular nature of this show car built on the foundation of the INSTER production model. Since its global debut in June 2024, INSTER has become an in-demand EV, with strong sales in both Europe and Korea.
INSTEROID is designed to boost the emotional experience of electric cars. Equipped with fun details, it offers plenty to discover; every element – from the control buttons to the instrument cluster, the rear spoiler to the brakes – reflects INSTEROID’s character.
The teaser images reveal how the INSTEROID elevates the production model’s design with racing game-inspired styling, featuring wheel arch air vents, 21-inch wheels, and a prominent rear spoiler and diffuser. Signature Pixel LEDs add to its look.
As a one-of-a-kind concept car, INSTEROID showcases the innovative vision of Hyundai Motor’s design team. INSTEROID is a thrilling ‘glitch’ in the automotive matrix, seamlessly merging the boundary-pushing aesthetics of video games with real-world engineering to create a vehicle that feels like it’s morphed straight out of a digital speedway.
Hyundai Motor plans to fully unveil INSTEROID to the public in early April 2025.
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ABOUT THE AUTHOR
Saloni Chaudhary
Saloni is a skilled wordsmith with a degree in journalism and mass communications. Saloni is also a poetess who likes to capture the essence of human experiences, leaving an indelible imprint on the hearts of those who encounter her art. From reading about fashion, she also likes to read about classic motorcycles and vintage cars.
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