January 2024 Kia Car Sales Analysis - YoY, MoM Change, 6-Month Trend | V3Cars

January 2024 - Kia Car Sales Figures - YoY Change

• Top Gainers:

  • Sonet: The Sonet model has seen a significant increase in sales. With a YoY change of 24.5%, it sold 2,269 more units in January 2024 compared to January 2023.

• Top Losers:

  • Carnival: The Carnival model has seen a drastic drop in sales, with a 100% decrease. It sold 1,003 units in January 2023, but no units were sold in January 2024.
  • Seltos: The Seltos model also experienced a substantial decrease in sales, with a 38.96% drop. It sold 4,079 fewer units in January 2024 compared to January 2023.
  • Carens: The Carens model saw a decrease in sales by 25.97%, selling 2,052 fewer units in January 2024 compared to January 2023.

• Other Observations:

  • The EV6 model did not have any sales in either January 2023 or January 2024.
  • Despite the decrease in sales, the Seltos and Carens models still managed to secure the 2nd and 3rd ranks respectively in terms of sales in January 2024.
  • The SUV segment seems to be more popular than the MPV segment, with three out of the five models being SUVs.
  • The Sonet model, despite being in the B2 segment, outperformed the other models in the C1, C2, D1, and D2 segments in terms of sales.

January 2024 - Kia Car Sales Figures - MoM Change

• Top Gainers:

  • Sonet: The Sonet model has seen an extraordinary increase in sales. With a MoM change of 1,15,200%, it sold 11,520 more units in January 2024 compared to December 2023.
  • Carens: The Carens model also saw a significant increase in sales, with a 128.17% rise. It sold 3,285 more units in January 2024 compared to December 2023.

• Top Losers:

  • EV6: The EV6 model has seen a complete drop in sales, with a 100% decrease. It sold 6 units in December 2023, but no units were sold in January 2024.
  • Seltos: The Seltos model also experienced a substantial decrease in sales, with a 35.81% drop. It sold 3,566 fewer units in January 2024 compared to December 2023.

• Other Observations:

  • Despite the decrease in sales, the Seltos model still managed to secure the 2nd rank in terms of sales in January 2024.
  • The SUV segment seems to be more popular than the MPV segment, with three out of the four models being SUVs.
  • The Sonet model, despite being in the B2 segment, outperformed the other models in the C1, C2, and D1 segments in terms of sales.

Kia — 6-Month Sales Trend (August 2023 - January 2024)

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